It's the social media era and there's no denying it. If your customers aren't having conversations online with you, they're having them without you. They're talking about your products and making purchasing decisions based on what they read. If your company's online community isn't at the level you want it, or maybe you have yet to take the first step, this seminar will help get you started.
The Impetus Agency, APPA's public relations agency, will show you how to successfully market your business in the social media landscape. You'll also get the first look at new 2012 social media marketing packages that include everything your business needs to succeed online, offered exclusively to APPA members.
April 12, 2012 2:00 PM Eastern