The leading not-for-profit trade
association serving the interests of pet
product manufacturers and importers.
APPA Business Edge: How to Use Market Research to Improve Your Business

APPA’s Business Edge educational program combines informative webcasts, market updates, and networking opportunities to help our members navigate the nuances of the pet industry.

 

APPA members have access to a variety of complimentary data resources to help them make informed business decisions. Through use of a case study, our expert will demonstrate why market research is an essential tool for long-term success and how to use it to gain a competitive advantage.

In this webcast, you will learn how to use market research to:

  • Detect new market opportunities
  • Identify gaps in supplier assortments
  • Benchmark from your competitors

The webcast will open with a brief industry update from APPA’s member program consultant and pet retail expert, Dave Bolen. 

Webcast Information
Date Presented:
June 19, 2018 1:30 PM Eastern
Length:
1 hour
Registration Fee:
Free
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APPA Business Edge: How to Use Market Research to Improve Your Business

APPA’s Business Edge educational program combines informative webcasts, market updates, and networking opportunities to help our members navigate the nuances of the pet industry.

 

APPA members have access to a variety of complimentary data resources to help them make informed business decisions. Through use of a case study, our expert will demonstrate why market research is an essential tool for long-term success and how to use it to gain a competitive advantage.

 

In this webcast, you will learn how to use market research to:

  • Detect new market opportunities
  • Identify gaps in supplier assortments
  • Benchmark from your competitors

The webcast will open with a brief industry update from APPA’s Business Edge moderator and pet retail expert, Dave Bolen.

Speaker Information
Dave Bolen  [ view bio ]
Maria Lange   [ view bio ]
Individual topic purchase: Selected