You've heard time and time again that Private Equity is very interested in investing in the pet industry.  You may have even gotten multiple calls from Private Equity firms. But what do you really know about Private Equity?  It’s a bit of mystery for most entrepreneurs, but if you are interested in raising significant growth capital or exiting your business, understanding Private Equity is key.  Join Moderator Carol Frank, pet industry Investment Banker, and Presenter Jeremy Holland, Origination Manager for The Riverside Company (owner of Outward Hound), as you learn:

• What is "Private Equity?"  (Don't believe everything you hear from the media!)
• The difference between Leveraged Buyout firms (typically referred to as Private Equity) and Venture Capital
• What makes a company appealing to a Private Equity (PE) firm
• What to expect during the acquisition/due diligence process & ways to prepare
• Where Private Equity’s capital comes from
• Ways to prepare prior to talking to a PE firm or embarking on a due diligence process